Cubit’s sells ethical seeds for edible gardens. We grow much of our seed naturally in a few Toronto gardens as well as a farm in Prince Edward County. In addition to what we grow, we also carry some seed from Certified Organic farms so that we can offer larger selection of rare, heirloom and organic seed.
Where did the name "Cubits" come from?
I grew up in Toronto on Sparkhall Avenue. The street was named for Cubitt Sparkhall, a market farmer whose land spread from Broadview Avenue, covering the area where Withrow Park is. When we were trying to come up with a name for our new business we really wanted the idea of Toronto farms turning into urban gardens to be included and Cubit’s was perfect.
Other than selling on etsy, where else do you sell your products? We sell our seeds in some Toronto stores including Green Thumbs & Freedom Clothing Collective. We also do a variety of farmers markets and garden shows like Seedy Saturday.
Since your shop opened in 2009, you been successful with over 7500 sales ... What has been the biggest part of your success?
We love talking seeds and helping families grow their own food. When you order from Cubit’s or even just ask a question you’re just talking to someone just like you. We don’t pretend to be experts; we honestly want you to have as much fun as we’re having.
Do you remember your first etsy sale? What was that like?
Ha! I had been selling online for a few months with little success and figured I’d try etsy as it was pretty low risk. I sat at a friend’s cottage and copied all our listings over one at a time with a very slow Internet connection. We had our first sale a few weeks later and then they just kept coming, slow and steady. Once most of our sales were coming from etsy I was able to change to focus of our site over to a blog. http://cubitsorganics.com
We both are new moms, has the addition of the little one had an impact on your etsy shop?
Any other suggestions for someone just starting out?
The best things we have done have involved collaborating with others, asking for help when we need it, and finding a supportive community. Being self employed shouldn’t be lonely so if it is, reach out and try to connect with your customers, competitors, peers and things will be much more rewarding and sustainable.
Be sure to visit Cubits ETSY SHOP, follow her on TWITTER, like them on FACEBOOK and on PINTEREST.